The People Behind Sweepsy
Sweepsy has built a reputation as a respected trade publication within the sweepstakes and social casino industry. Our work is frequently cited by industry analysts, regulatory experts, and even major news outlets looking for clear, fact-based coverage of an incredibly fast-moving market.
On This Page
From day one, our goal has been to take a balanced approach for the industry and players. We don’t lean into hype or gossip. Instead, our reporting is grounded in objectivity, highlighting both opportunities and concerns as they arise. This approach has helped position Sweepsy as a go-to reference point for those who want reliable insights into trends, promotions, legislation, and business developments in the space.
Sweepsy.com is owned by Pacific Tide Media. The team behind the site consists of industry experts with decades of experience as writers, editors, journalists, players and more.
Want to contribute? We’re always looking for experienced journalists and analysts who share our commitment to accurate, independent reporting and can advance the story. Contact us to discuss opportunities.
Need some data or commentary? Our team is ready to assist with analysis or commentary. Reach out to discuss opportunities.
Meet the team
Our content team brings diverse expertise in journalism and research-driven content creation. Each piece undergoes multiple stages of development, from initial briefs through writing, editing, and rigorous fact-checking. We maintain regular update cycles to ensure all content accurately reflects current market conditions.
Erin Flynn Jay
Journalist
- Experience
- 10 Years
- Focus
- iGaming
- Business
- Arts and Theater
Erin Flynn Jay is a freelance reporter based in Philadelphia. Since 2023, she has covered mortgage and housing news for The Mortgage Note. Other recent writing includes Bucks County Beacon, Metro Philly and Woman's World Magazine. She wrote for PlayPennsylvania.com from 2022-23.

Jason Brow
Contributor
- Experience
- 10 Years Journalism
- Focus
- Journalist
Jason Brow has over ten years covering music and pop culture. His work has been featured in esteemed publications like CREEM, Treble, New Noise, Us Weekly, and People. He previously worked as the music editor for Hollywood Life. He holds a Master’s Degree from Southern Connecticut State University.
Dan Holmes
Dan launched his first website in the 1990s. He has written more than 4 million words for the internet and print. He previously worked for the National Baseball Hall of Fame and Museum, Major League Baseball, and minor league baseball as a producer and writer. Dan is skilled at covering sports, sports business, sports betting, and other topics. He is the author of three books on sports. He’s ghost-written sports biographies, and covered live events such as the MLB All-Star Game, MLB postseason, and spring training. His writing has appeared in The Athletic, Sporting News, Detroit Free Press, The Oklahoman, and Wall Street Journal. He has nearly a decade of experience covering the gaming industry in the United States.
Mike Breen

Nicole Myslik
Editor and Fact-Checking
- Experience
- 3 Years Review Editor
- Focus
- Editor
Nicole Myslik is a fact-checker and content editor at Sweepsy. She previously spent three years at Catena Media on the review team, where she kept reviews updated and accurate across a large portfolio of sites.

Sadonna Price
Review expert and slot player
- Experience
- 13 Years
- Focus
- Content creator
Sadonna began her career in the online gambling industry in 2005 after giving birth to her second daughter, hoping to find a way to work from home. Her love of poker introduced her to 4Flush. After writing reviews and how-tos, Sadonna dug into the gambling industry, learning more about online gambling laws in the United States and internationally.
Sadonna has spent decades watching the US-based iGaming industry flourish, having a front-row seat to Black Friday, the legalization of sports betting, and online real-money gaming. Now, with sweepstakes casinos in the mix, Sadonna has a well-rounded resume, having researched hundreds of sites and played the games firsthand.
As a writer, Sadonna strives to provide honest and real information with no sugarcoating. She has worked with several top research sites in the industry, providing the essential details for players interested in iGaming.

Martin Green
Author
- Experience
- 15 Years Journalism
- Focus
- iGaming
- Journalism
- English Literature
Martin Green is an experienced writer who has covered the online casino, poker, and sports betting industry since 2011. He spent five years working for William Hill before beginning a career in journalism. His qualifications include a bachelor’s degree in English Literature, a master’s degree in creative writing, and a National Qualification in Journalism.

Cole Rush
Review Expert
- Experience
- 10 Years Content Specialist
- Focus
- Sweeps Reviews
Cole specializes in honest reviews of gambling and gambling-adjacent platforms. He brings a player’s perspective to every word he writes and does his research.

Dan Moran
Sweepstake review expert
- Experience
- 9 Years Writer
- Focus
- iGaming
- sweepstake casinos
Dan Moran is a freelance copywriter based in Chicago, Illinois. His passion for online gaming began in college, when he deposited his first $50 into PokerStars during the online poker boom of the 2000s. Since then, he’s followed the industry through its growth into sports betting, and now into sweepstakes casinos and prediction markets.
When he’s not writing about the online gambling industry, he can be found out and about in the great city of Chicago.
Derek Helling
Legal Markets Analyst
- Focus
- Prediction Markets
- Regulation
Derek Helling is a journalist who has covered the gaming industry for many publications since 2018. His coverage emphasizes the intersections of gambling with the business of entertainment, the evolution of the legal landscape, technology’s shaping of gaming, and the impact of gambling on society. When he isn’t working on his next story, he enjoys traveling with his wife and spoiling their pair of Munchkin cats.

Joseph Fallon
Senior Sweepstakes Casino Writer
Media mentions
Our reporting coverage at Sweepsy has been recognized across the industry, with mentions in leading news outlets, trade publications, and analyst reports. These citations reflect our commitment to balanced, fact-driven and original coverage of the sweepstakes space.
- Forbes (01/20/2026): Indiana’s proposed ban on sweepstakes casinos has exposed divisions over whether the online games are currently illegal under Indiana law. (Daniel Wallach)
- Earnings+More (01/06/2026): Fliff has launched Superstars, a real-money, P2P DFS contest format, in California and 10 other states just as sweepstakes-style play went offline under new state rules. As reported by Sweepsy, the product mirrors pool-based DFS formats offered by PrizePicks and Underdog. (Staff)
- TheClosingLine (12/31/2025): If you want more granular coverage of the sweepstakes industry, I recommend bookmarking Sweepsy, which does an excellent job with all of this. (Dustin Gouker)
- Yogonet.com (11/12/2025): VGW’s sweepstakes casinos, Chumba Casino and LuckyLand Slots, will phase out Sweeps Coin play in West Virginia starting Tuesday, a VGW spokesperson told Sweepsy. (Yogonet.com Staff)
- Yahoo Finance (11/10/2025): “VGW’s sweepstakes casinos, Chumba Casino and LuckyLand Slots, will begin to phase out Promotional Play with Sweeps Coins in West Virginia on Tuesday, a VGW spokesperson told Sweepsy.” (Ziv Chen)
- CalMatters.org (09/22/2025): “Card rooms and the association of cities reliant on the revenue they receive from the gambling halls also initially opposed it. The bill didn’t specifically target card rooms, but the tribes’ rival gambling establishments, still smarting from last year’s legislative defeat, worried their competitors would find a way to use the pending law against them. The bill was later modified to address the card rooms’ concerns.” (Ryan Sabalow)
- Forbes.com (08/25/2025): “The gambling internet café operations have transitioned into calling the internet home,” one lawsuit proclaims, pointing to VGW’s alleged role in “pioneering this migration of ‘sweepstakes casinos’ to the world wide web.” (Daniel Wallach)
- STP Substack (08/19/2025): California tribe breaks ranks and supports sweepstakes [Sweepsy]: In California, the Kletsel Economic Development Authority (KEDA) has urged the Senate Appropriations Committee to reject AB 831, a bill restricting casino-style online sweepstakes games. (Steve Ruddock)
- Yogonet.com (07/15/2025): As reported by Sweepsy.com, a news and trade publication, VGW has implemented a sales tax on Gold Coin purchases in a handful of states as its entry point to working with regulators. (Yogonet staff)
- Next.io (07/11/2025): A VGW spokesperson told sweepstakes casino trade site Sweepsy yesterday: “We acknowledge this is a change for some of our players, but as the legal framework has evolved over time, we’ve determined it is the appropriate time to take this action. (Zak Thomas-Akoo)
- SGLA (07/03/2025): Sweepsy: For sweeps casinos, Reddit post helps show why they want regulation over bans (SGLA)
- NelsonMullins.com (06/27/2025): In addition, anti-gambling legislation that targets payment processors in addition to operators and other vendors and suppliers has been circulating in a growing pool of states. (Katherine Guarino Baker)
- EGR Global (06/18/2025): Both state regulators have ordered multiple sweepstakes operators to halt all activities, with offshore, unlicensed bookmakers also caught in regulatory sting. (Josh O’Brian)
- SportsBettingDime (05/27/2025): “We can confirm that following careful consideration, we’ve informed players of a decision to phase out Promotional Play (sweepstakes promotions) in the state of New York,” a VGW spokesperson said. (Robert Linneham)
- TheClosingLine (03/27/2025): Following Senate Bill S9226, which seeks to ban online sweepstakes casinos in the state explicitly, companies like Hello Millions, SportsMillions, PlayFame, SpinBlitz, and now Rolling Riches have begun winding down their services for New York residents. (Dustin Gouker)
- Compliance +More (02/25/2025): Sweepsy has looked into what the new Google Ads regime being launched on April 14 will mean for sweepstakes casinos and suggested that, while “on the surface” nothing appears to have changed, the devil lies in the details. (Compliance+More)
- SBCAmericas (02/18/2025): The world’s largest sweepstakes casino operator has announced the raising of its minimum playing age from 18 to 21 marking a significant shift in the industry. VGW has applied the age requirement to its Chumba Casino, LuckyLand Slots and Global Poker brands. (Justin Byers)
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